360° interactive content is now a gateway for brands to use Virtual Reality in their ad campaigns. As brands and their agencies navigate how to best take advantage of immersive media platforms like ...

Photos and videos shot in 360° – interactive media that lets you click around the capture see beyond the frame and into your surroundings – are becoming increasingly popular on Facebook. The new ...

The art of marketing is essentially the art of storytelling. The basic goal of marketing, its raison d’être, is to tell a story that will create an emotion in order to influence an action. I strongly ...

The Wall Street Journal homepage featured a 360-degree interactive ad unit sponsored by Ritz-Carlton Rewards Credit Card yesterday. The virtual-reality campaign, called “Inside The Moment,” lived in ...

At CES this week, Nikon turned a few heads when it unveiled its new KeyMission 360 camera, a wearable 4K camera that can record 360 degree photos and video. Built as an action-oriented camera meant to ...

Explore the abandoned mansion of a famous sculpture artist in full 360 interactive video. Once home to creativity and inspiration, this estate now stands as a haunting time capsule. Join FREAKTOGRAPHY ...