UK commercial PSB Channel 4 has unveiled a new series of idents which it says authentically reflect life in modern Britain. Created by Channel 4’s in-house creative agency 4creative in collaboration ...

Clear, in conjunction with Red Bee Media, has just completed a gargantuan project for the UK’s BBC 2, in the form of six differently-themed set of channel idents, including many multiple versions and ...

Channel 4 is largely regarded as a pioneer of modern Great British television, known for award-winning comedies like The Inbetweeners, fly-on-the-wall documentaries such as One Born Every Minute, ...

Despite being separated by decades, Apple TV’s new ident and Channel 4’s 1982 launch ident both bucked the prevailing trend when they aired. TV idents are one of the most important things a ...