A lot has happened since Sony first unveiled an early prototype of what it was then simply calling RGB LED technology in ...

True RGB, anyone? That's what Sony's RGB-LED tellies' tech is officially called ...

This year at CES 2026 everybody was pretty confused about the new "Micro RGB" and "RGB Mini LED" TVs that use similar ...

As expected from the trademark filing late last year, Sony’s RGB LED technology will be called “True RGB” and is coming this spring. The new TV (Bravia 10, or better yet, Bravia X?) has been ...

From backlots to TV backlights, soundstages to soundbars, Sony held a premiere for its 2024 BRAVIA lineup and we walked their red carpet. By Tony Ware Published Apr 19, 2024 4:00 PM EDT Add Popular ...

Sony has handed operational control of its TV business to TCL, but that doesn’t mean Sony TVs are going away. Here’s what’s ...

Almost exactly six years ago, I was lucky enough to witness what remains to this day arguably the greatest ‘TV’ demo I’ve ever seen. Sony had come out of nowhere at the 2018 CES to reveal an 8K LCD TV ...

The flagship Bravia 9 offers Sony’s most advanced Mini LED backlight system yet and sounds like one of those TVs you’ll need to see to believe. The flagship Bravia 9 offers Sony’s most advanced Mini ...

Sony's TV refresh combines everything under the ‘Bravia,' with a new Bravia 3, 7, 8, and 9 TV selection that still includes the A95L QD-OLED as a solid choice. Reading time 5 minutes Sony’s latest TVs ...

Shopping for a new Sony TV can quickly become overwhelming. With models like the Bravia 2, 3, 5, 7, 8, and 9, along with newer “Mark 2” versions, it’s not always clear what each one offers or how they ...

“It’s time to reintroduce HDR,” according to Sony’s chief distinguished engineer, Toshiyuki Ogura, who has been working with and developing HDR (high dynamic range) technology since its inception.

Anyone who has followed our TV reviews over the years has heard me repeatedly say what Sony has always told anyone who asks for specs and details on its backlight systems: It’s not the number of zones ...